Chelsea Zoeller
Chelsea Zoeller

Jacuzzi Identity Rebranding

This is the information about the process.

Jacuzzi Rebranding

In this project, I rebranded an exisiting company. Jacuzzi’s name lost recognition when similar products by other brands were sold. An identity and brand refresh sets Jacuzzi apart and speaks to the essence of the brand — luxury, elegance, family, and relaxation.

Old Logo